Know what your website is actually doing.
Most websites collect data nobody looks at, or none at all. We set up privacy-first analytics on Umami, cookieless and GDPR-clean with no consent banner, plus Search Console and conversion tracking, and send plain reports if you’d rather not have to remember to look. We’re a small studio in north Norfolk, a short drive from Norwich, setting up website analytics for businesses there and across the UK. Setups from £100, and included with BrainWeb hosting.
WHAT WE MEAN BY IT
Decisions beat guesswork.
Without analytics, every decision about a website is a guess. Which pages do people read? Where do they give up and leave? Does anyone find the contact form? Is the money spent on Google worth it? Without measurement, those are all hunches.
How people find you
Through search, social, ads, or a direct link.
What they do once they arrive
Which pages hold attention and which lose it.
Whether they take the action that matters
An enquiry, a booking, a sale, a phone call.
What’s worth more of your effort and money
And what quietly isn’t.
WHAT WE DO
Privacy-first analytics, from setup to reports
Privacy-first analytics, powered by Umami
A modern, open source, cookieless platform, GDPR-compliant without a cookie banner. Hosted on our own infrastructure, so your visitor data stays with us and with you.
Search Console
Shows how your site performs in search: what people searched to find you, which pages appear, and where there’s room to climb.
Event and conversion tracking
Not just how many people came, but how many did the thing you wanted them to do.
Dashboards you’ll read
A focused, glance-and-understand view of the handful of numbers that drive decisions.
WORTH KNOWING
Why Umami rather than Google Analytics
Google Analytics is free and everywhere, and for most small businesses it’s also overkill that arrives with a cookie banner, a consent headache, and dashboards nobody opens twice. Umami measures what an SME needs, visits, sources, pages, conversions, without cookies or personal data, so there’s no banner and nothing to consent to. We host it on our own infrastructure, your data stays in the UK, and it’s included with every BrainWeb hosting plan. Where a business has a real need for GA4, ads integration usually, we’ll say so and set that up instead.
THE REPORTING SIDE
A report worth the time it takes to read.
A monthly report from us is a page, not a spreadsheet: what changed, what it means, and what’s worth doing about it, in plain English. If nothing moved, it says so in one line rather than dressing the month up. The numbers are attached for anyone who wants them; the point is the sentence at the top.
WAYS TO WORK
Set it up, or set it up and watch it.
One-off setup
We get analytics set up, Umami, Search Console, event and conversion tracking, and a dashboard if you’d like one, then hand it over.
Setup, then ongoing reporting
If you’d rather not have to remember to look, we can send a clear monthly report: what changed, what it means, what’s worth acting on.
WHAT IT COSTS
What does analytics cost?
Basic setup, Umami and Search Console configured
From £100
Fuller setup, event and conversion tracking plus a custom dashboard
Up to £200
Analytics hosting
Included as standard with all BrainWeb hosting plans; £5/month per site for sites we don’t host
Optional monthly reporting
From £50/month
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