Email marketing, set up to land
Email is still the cheapest way to reach the people who already know you, when the setup is right. We pick the platform that fits, Mailchimp, Brevo, or Klaviyo, build templates in your brand, set up the automations worth having, and configure the sender records that keep your campaigns out of spam. We’re a small studio in north Norfolk, a short drive from Norwich, setting up email marketing for businesses there and across the UK. Setups from £150, agreed before we start.
WHICH SERVICE IS WHICH
A quick word on what this is.
Email hosting is your day-to-day inbox, you@yourbusiness.co.uk, and lives under Host. Email marketing, this page, is campaigns and newsletters sent to a list through a platform built for it. Most businesses eventually want both; they’re set up separately and work together.
WHY IT WORKS
The one audience you own.
It brings people back
A past customer who’s quietly forgotten about you is reminded, at the moment you’ve got something worth telling them.
You can see it working
You can see what was opened, what was clicked, and what led to an enquiry or a sale.
It costs very little to run
Compared with paid advertising, the ongoing cost of emailing a list you already have is small.
It rewards good content
A blog post, an offer, a piece of news: email is how the people who already know you hear about it.
WHAT WE DO
The right platform, configured to deliver
The right platform for your business
We most often set clients up on Mailchimp or Brevo; for e-commerce, Klaviyo is usually the right call. We’ll recommend the one that fits, not the one that’s most familiar.
Templates that fit your brand
A branded email template that works on phones as well as desktops, and is easy for you to reuse.
The automations worth having
A welcome message, a follow-up sequence, a gentle nudge to a lapsed customer. We skip the ones that just add noise.
A list that’s organised for sending
Sensible segmentation, and any existing list imported cleanly and in line with data protection rules.
Deliverability, so the emails arrive
SPF, DKIM, and DMARC configured for your sending domain, so campaigns reach inboxes rather than spam folders.
WAYS TO WORK
Hand it over, or hand it off.
Email marketing work takes one of two shapes. The strategy call works out which suits you.
Setup, then it’s yours
We get everything set up, then hand it over and show you how to run it. From there, you send your own campaigns.
Setup, then we run it
If sending campaigns is one job too many, we can handle it on an ongoing basis: putting the emails together, scheduling the sends, and reporting back.
WHAT IT COSTS
What does email marketing cost?
Basic setup, Mailchimp with a simple template and list import
From £150
More involved setup, Brevo or Klaviyo with automations
£250 to £400
Optional ongoing management, we run the sends and report back
From £80/month
RELATED SERVICES
Email works best with the rest of Grow.
Content Creation
A blog post, an offer, a piece of news, is the natural material for a newsletter.
Analytics & Reporting
Email platforms report on opens and clicks; analytics shows whether those clicks turned into sales.
Conversion Optimisation
Email brings people to your site. Conversion work makes sure the landing page turns interest into action.